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Cursorly Extension

cursorly.png

Context

Problem

Goal

Timeframe

Aug 2022 - Oct 2022

The research & development team (1Lab) at System1 wanted to experiment with Chrome web extensions. Cursorly was the product of a team brainstorm session.

We wanted to test if web extensions were a viable option for creating products that would bring in revenue. This was also my first time designing a web extension.

While this was a relatively quick experimental project for 1Lab, I hoped to able to learn all of the nuances of designing a Chrome web extension. Our goal was to reach at least 500 installs of the app in the first month after launch.

Deliverable
My role

Lead Product Designer with a UX intern for support, Project Manager, and a team of developers

Brainstorm & User Journey

Goal: to gather ideas in a hackathon-style team meetup

At the beginning of this project, our team held an in-person meetup, where we sat in a room and took note of all ideas and user flows of this project on a whiteboard.

meeting invite for 1lab in person kickoff

A handful of ideas from the team brainstorm

some ideas from the team brainstorm, including easy on/off, plenty of free collections, new cursors added consistently, different illustration styles

From there, I created a simple user journey from the brainstorm session.

user journey outlining each user step, from seeing an ad to installing cursors

Extension Design

Goals: design extension panel and interactions

I created basic design standards we would be using throughout the extension and accompanying website.

a collection of design patterns from buttons to icons and type

For the extension, I focused on several key interactions.

editing mode with hover states

Focus on the editing interaction, including hover states

extension panel on load and after cursors have been added

Extension screens on first load and after a few cursors/collections were added

cursors when hovered on extension

On hover, each cursor would change to display the hovered version

toggle on/off for extension panel

Providing users a seamless extension toggle off/on 

Companion Website

Goals: create a website that will guide the user to installation and exploration of cursors available

I created several cursor collections to start with, and then I worked with a freelance graphic designer to create a multitude of other collections.

cursor collections

A sample of the many cursor collections available

hover effects shown for cursor and "hover me" button

Each cursor's hover version is clearly displayed on website

steps to install cursorly

Simple installation steps written and animated

set of landing pages for cursor collections

Simple installation steps written and animated

Check out the entire website on cursorly.io

Outcomes

Goals: publish extension to the Chrome store

I created images for the Chrome store, ads for marketing the extension, and the extension can be officially accessed on the Chrome web store.

a screenshot of the chrome web store with cursorly listed

Chrome web store listing for Cursorly extension

Cursorly gained almost 1000 users in the first few months since its launch, double our initial goal.

Learning how to design extensions effectively and seamlessly was my biggest takeaway from this project.

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